Why Levi's went global with its latest campaign
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The Levi's® Brand Debuts 2012 Go Forth™ Global Marketing Campaign
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Levis to run first global campaign
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Levi's turned around its business by following a simple mantra — Quartz at Work
Levi's launches first global marketing campaign – Marketing Week
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Shape of you: Will Levi's latest women targeted salvo work?, Marketing & Advertising News, ET BrandEquity
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News: CMO of the Week: Levi's Global CMO Jen Sey
Levi's new campaign celebrates equality with #ProudToBeMore - Social Samosa
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How Levi's Became a Brand With Staying Power
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Marketing Strategy of Levis Strauss & Co. - Levis Strauss Analysis
Q&A With Levi's® CMO Jennifer Sey : Levi Strauss & Co
Reclaiming the identity of a brand - Business Case Studies
